There are so many successful content creators out there, regardless of the ideas they share in their content, there are tools they use to make their work easier.
While tools will help you manage content, tools will not help you create it.
Here are 6 tools that content creators use.
1. Canva
Canva will help you create beautiful designs for any platform, from social ads to Facebook cover photos to infographics. The software features aesthetically pleasing templates that you can customize with colors, images, and text… for free.
2. Giphy
Giphy GIFs have replaced emoji as a completely normal form of communication, and therefore, an acceptable way to present content. Giphy allows you to search millions of pre-made GIFs in their database or even create your own.
3. Vidyard
Vidyard is a video hosting platform built for marketers. This software allows you to customize your videos by adding overlays, text or CTA buttons, split test, transcription, and has SEO features.
4. SurveyMonkey
SurveyMonkey is a leading survey creation platform. Why do you need such a thing? Because good marketers know that customer feedback is critical to an effective marketing campaign.
5. MakeMyPersona
MakeMyPersona is HubSpot's own nifty tool that will walk you through the process of creating your buyer persona. You can create documents for reference during your content creation process.
6. Anchor
Anchor is a podcasting tool for beginners. It's free, allows you to record and save unlimited episodes, and you can easily upload to any third-party platform.
This is far from an exhaustive list of all the great content creation tools out there — this list is much better!
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