Almost everyone who knows the internet must have a social media account such as twitter, Facebook, Instagram, G+, and others, or at least they definitely have an account on one of these social media. At the beginning of its creation, social media was only used for one's social activities online, and it turns out that now social media has grown rapidly and is effectively used as a media tool for business promotion. If you currently own a business or business and are not being promoted online, then you are already very far behind from competitors who use social media.
Activities on social media can have many positive impacts for a business to improve the business brand and also increase organic search of the business website so that it is in the top search if consumers are looking for what they need. We are not saying that having a social media account will automatically increase your business sales significantly, but having your business in cyberspace will certainly make it more known to many people. And of course the people who are on your social media will contact you if they want the products or services that your business offers.
The activities of a business on social media are not just about promotion, but more than that. We can be someone who is only money-oriented and short-term success, or profit-oriented in long-term relationships with people who are connected on social media, that is the choice of each of you later. However, if we talk about business, surely everyone wants something that is long and can last a long time.
Here are 5 tips for utilizing social media in business:
1. Make sure your customers can mark “check-in”
When they are at your place of business. Usually this facility, Facebook already provides it and is very suitable for someone who opens a business such as a cafe, bar, or restaurant. Of course you should take advantage of these facilities on your business Facebook Page so that your business is increasingly recognized by many people.
2. Also register your business on Foursquare
Because this website can also help you in accessing the names of people who have "checked in" to your business later. That way you can find out what your customer habits are and can help you make them a regular customer of your business.
3. Active in social activities on the social network Twitter.
Post your business activities on twitter regularly and continuously, for example: customers who come to your business, what events you do, promotion of the products you have, and many others.
4. Youtube is one of the social media that can bring success.
Recently, social media has been loved by many people, why not thanks to this social network, many people immediately skyrocketed their names because they posted various activities or creative ideas they had. Likewise with you, you can post various kinds of your products on YouTube.
5. Post articles about your business activities on the blog.
Posts are not only about the products you sell. But you can post various interesting experiences that you have on your blog so that readers can be interested and eventually want to know for themselves what products you have.
Those are tips & ways to use social media for the development of your business to be better known by many people. Hopefully after reading this article you will get an idea to implement your business plan by utilizing social media.
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